Vitana's story is the story of an indescribable passion. A story that began in Jan 1958 in old Tehran and added the taste of biscuits and toasted bread to the food basket of Iranians, and today it has several different brands including Madar, Laucky, Delato, Tivica, Riva, Nika and Panico., has turned a combination of innovation and nostalgia into a colorful basket of taste and design in flour industries. Vitana invites you to start an enchanting journey of tastes, colors and designs, a journey that is a valuable heritage and a hidden treasure in the heart of the history of a brand that is considered the first and most prestigious in its industry.Vitana's commitment is not only innovation and creativity, but quality based on the authenticity of the Vitana brand, which guarantees the health of the family and society.
Considering the audience and the consumer society, Vitana has tried to offer the best product by combining pleasure and healthy nutrition, by managing the value chain from raw materials and production to packaging and distribution. From Madar's Biscuit, an old and nostalgic household name to Delato, which promises health at all ages, from the delightful Nika to the fun Tivica, from the wild and exciting Lucky to Panico, which promises quality beyond expectation, all in They serve the consumer community so that they can record a famous name as old as Vitana in the memory of everyone in this journey, along with customer satisfaction. Because not only Vitana is the first Iranian biscuit, but also the first holder of the standard mark in the food industry in Iran. The journey of Vitana's flavors is the result of the efforts of people who put Vitana's mission in combining pleasure and healthy nutrition for the consumer, and in this way, they followed the ethical principles. This journey continues....
